Aldi

📸 Photography

Working closely with Aldi‘s partner agencies over the years, we’ve helped them produce a vast range of high-quality photography for their packaging, bringing new products and their premium Specially Selected range to life. At Christmas, that means capturing the indulgence and magic of their festive range, from golden centrepieces to decadent desserts. Every shot is styled for shelf appeal and crafted to reflect the quality of the range, helping Aldi stand out in-store and bring a little extra sparkle to the seasonal shop.

Bettys & Taylors of Harrogate

📸 Photography

For years, we’ve helped Bettys shine over the festive season. But in 2024, they came to us with a new challenge – one rooted in evolution as much as celebration: to refine their visual identity. Bringing warmth and wonder to a younger, digitally-savvy audience, while honouring over a century of timeless tradition. With over 20 years of partnership, we instinctively understood the brand, creating a versatile, web-first photography library that shaped every seasonal touchpoint. From homepage to in-store, our warm, magical assets formed a blueprint for future content, complete with seasonal colour guidelines to ensure consistency all year round.

Booths

🎥 Photography & video

For Booths’ 2021 Christmas campaign, we crafted a TV commercial targeting consumers navigating uncertain times post-COVID, where the scale of celebration was still up in the air. With family at the heart of the narrative, we focused on elevating the inherent magic of Christmas, emphasising warmth, connection, and the joy of shared moments, no matter how big or small the celebration.

Alongside the TV ad, we created a suite of supporting photography assets and short, social-friendly cut downs designed to amplify the message across digital channels, ensuring the campaign was seen and felt everywhere.

Dr Oetker

📸 Photography

As the festive season approaches each year, our work with Dr Oetker shifts into high gear. Christmas is a pivotal moment for the brand, when product demand peaks and campaigns ramp up across every channel. To keep up with the pace and pressure of the season, we developed a custom-built, fully flexible Dr Oetker set and dedicated prop bank within our studios, crafted to evolve with the brand (each theme, colour palette, and seasonal moment). This setup has allowed us to stay consistently on-brand while significantly improving efficiency, reducing the need for location shoots, and cutting unnecessary spend.

The end result? A constantly refreshed library of relevant, high-quality assets, visually distinctive and agile enough to meet the fast-moving, content-hungry demands of Christmas.

Haribo

📸 Photography

We partner with Haribo throughout the year to bring their seasonal campaigns to life, helping them create high-impact, versatile content that supports both retail and trade moments across multiple touchpoints. From Halloween to Christmas and everything in between, our brief is always clear: keep it fun, vibrant and unmistakably Haribo.

The end result? A suite of assets that worked hard across owned, earned and paid channels, with strong design cohesion and the ability to easily repurpose across different formats.

Iceland

📸 Photography

We’ve been producing content with Iceland from their in-house studio for over 10 years, building a long-standing partnership rooted in trust, speed, and quality. Each Christmas, we help bring their Food to Order magazine to life with high-quality photography that showcases their festive range at its very best.

With a full crew on-site, we’re able to work reactively, adapt quickly to last-minute changes, and deliver high volumes of content at pace, ensuring Iceland is ready to meet the season head-on, with imagery that’s both mouth-watering and on-brand.

Majestic Wine

🎥 Photography & video

Majestic Wine approached us to bring their 2023 Christmas campaign to life; one of their most important trading moments of the year. They needed a creative and production partner who could not only develop a standout hero TV commercial, but also deliver a full suite of supporting BTL assets that would carry the message across every key channel. From social media and email to print, OOH, and digital content, the campaign had to work hard, feel cohesive, and reflect the emotional value of the Majestic brand during the festive season.

With tight timelines, strict alcohol advertising regulations, and a need to maximise the efficiency of a single production window, the challenge was set: tell a story that connected deeply with audiences, stood apart from supermarket competitors, and delivered a seamless, multi-channel rollout, all while laying the foundations for long-term storytelling beyond the Christmas period.

Following the launch of our campaign, “There’s a story behind every glass”, Majestic saw its best-ever Christmas trading performance with sales jumping by 8.1%.

Majestic CEO John Colley said: “This was a record-breaking Christmas for Majestic in which we achieved higher sales and served more customers than ever before. Even during tougher times when consumers’ budgets are tight, it’s clear that customers trust Majestic’s quality, range, expertise and customer service – particularly at important occasions like Christmas.”